Introduction to Business Plan

  • Module 1: Project future opportunities for the business
  • Module 2: Identify markets
  • Module 3: Identify customers
  • Module 4: Maps the marketing strategies
  • Module 5: Maps the operational strategies
  • Module 6: Maps the organizational and management strategies
  • Module 7: Project expenditures and finances required
  • Module 8: Project Revenue and Cost over a specific period of time.

Chapter 1 Business Overview

  • Module 1: Describe what you are selling or what you intend to sell
  • Module 2: Explain why customers will buy your products or service
  • Module 3: What need does it fulfill?
  • Module 4: Describe the features and the benefits

Chapter 2 Marketing Plan

  • Module 1: What competition is there?
  • Module 2: How many competitors will you have?
  • Module 3: Is there likely to be further competition in the future?
  • Module 4: Explain why your product is going to be preferable to those of your competitors
  • Module 5: What is your product unique selling point?

Chapter 3: Production Plan

  • Module 1: Production process and critical decision required
  • Module 2: Required building and machinery (fixed assets) and associated cost
  • Module 3: Useful lifespan of the building and machinery
  • Module 4: Availability and maintenance component/spare parts
  • Module 5: Obtaining machinery component/spare parts locally

Chapter 4: Organizational and Management Plan

  • Module 1: Form of business
  • Module 2: Organizational structure
  • Module 3: Business experience and qualification of the entrepreneur
  • Module 4: Pre-operating activities
  • Module 5: Pre-operating expenses
  • Module 6: Office equipment
  • Module 7: Administrative expenses

Chapter 5: Financial Plan

  • Module 1: Capital Requirement (Project Cost)
  • Module 2: Start Up Expenses
  • Module 3: Financing Plan and Loan Requirement
  • Module 4: Security for Loan
  • Module 5: Sales and Cost Plan
  • Module 6: Salary schedule
  • Module 7: Depreciation
  • Module 8: Sales and Cost Plan
  • Module 9: Cash Flow
  • Module 10: Balance sheet
  • Module 11: Critical Risk Analysis & Sustainable Strategy
  • Module 12: Optional but important
  • Module 13: Identify potential problems and risk
  • Module 14: What alternative courses of action exist?